Friday, December 23, 2016

The Revolution of Mobile Planogram Checks

Merchandising audits and planogram checks are mandatory for any business in the CPG and FMCG industries.

However, significant crucial information might get lost amid the logistics of deploying literally an army of reps to multiple with paper forms to be filled out on several products.

Mobile merchandising software has revolutionized the way perform planogram compliance checks and merchandising audits are performed.

With mobile merchandising software, field reps and merchandisers can perform activities at the point-of-sale on their mobile devices. This means that a lot more information can be collected at the store level without the risk of confusion, missed papers or transcription errors. And since state-of-the-art mobile merchandising software has real-time capabilities, reporting on such information can be performed as soon as a visit is finished and data synchronized.

Mobile merchandising software capabilities also include:

  • Visit scheduling, routing, and tracking
  • GPS and time verification of audits
  • Capturing photos, as well as inputs for other visit data such as competition and share of shelf
  • Supplying reps with reference documents
  • Orders and returns

YouPlanogram mobile merchandising software was specifically developed for planogram compliance checks and merchandising audits, so it provides straightforward set-up and use. YouPlanogram is a cost-effective solution even for smaller businesses, with a free app that can be downloaded directly from Apple's App Store or Google Play.

Interested in learning more about mobile merchandising software? Sign up today for a YouPlanogram free trial at www.youplanogram.com.


Tuesday, November 29, 2016

Merchandising Audit Software


Merchandising audits are an important part of any retail business. Gathering information such as product availability, display, price, and condition requires deploying an army of field reps to all stores selling the product.

YouPlanogram is a merchandising audit software for businesses with field reps, merchandisers or retail auditors.

YouPlanogram merchandising audit software is designed to use the rep's mobile devices to perform retail audit activities such as:

  • Photo audits
  • Out-of-stocks
  • Planogram compliance
  • Product placement and pricing 
  • Competitor pricing and promotions
  • Share of shelf
  • Distribution
  • Promotions
  • Orders and returns


See for yourself how YouPlanogram can simplify your merchandising audit process - sign up today for a free trial!

Monday, October 31, 2016

Switch your Planogram Compliance Checks to Mobile

Planogram compliance checks are clumsy by nature. They require an army of people going to the different points-of-sale carrying around paper forms that need to be filled out and then transcribed, leading to mistakes due to double data entry and lag time between data collection and management actually reading it.

By switching planogram compliance checks to mobile, companies in consumer goods and retail will not only streamline in-store data collection and reporting, but also reduce clumsiness by eliminating the use of paper.

YouPlanogram is a mobile app developed specifically for planogram compliance checks. YouPlanogram allows for easy set up of quantities and schematics for each point-of-sale, so reps visiting stores have all they need to verify planogram compliance on their mobile devices.

Besides streamlining planogram compliance checks and eliminating paperwork, YouPlanogram also provides:
  • Support for activities such as photo audits, out-of-stocks, product placements and pricing, competitor prices and promotions, share of shelf, distribution, promotiono, orders and returns
  • GPS tracking and verification of rep activities, as well as routing and locating nearby stores
  • Access to store-specific visual planogram
  • Automatic timesheet reporting
  • Real-time reporting with easy export and copy/paste to spreadsheet tools such as Excel
  • A free, cross-platform app, readily available at the Apple Store and Google Play

See what YouPlanogram can do for your planogram compliance checks - sign up today for a free trial!


Thursday, October 6, 2016

Planogram compliance checks software

Most businesses in the consumer product goods (CPG) and fast-moving consumer goods (FMCG) industries - such as manufacturers, merchandising and sales and marketing companies - use planograms as a tool to promote brand consistency.
Planograms are diagrams or graphic representations of product placement in retailer’s shelves and are an essential to promoting and maximizing sales. Planograms also specify the number of items that should be in-stock and how many product facings - or fronts - should be displayed on the store shelf.
Planogram compliance is extremely important, since poor adherence to a category’s or product’s retail merchandising standards can significantly affect sales, so every day companies deploy a virtual army of people in charge of planogram verification. In order to handle so many data sources and optimize in-store data collection, it is key to implement planogram compliance software.
A state-of-the-art planogram compliance software allows field reps to use their mobile devices to verify not only the merchandising schematics for each store they visit, making sure that the products are displayed according to plan, but also the product quantities available at each location. Moreover, since planogram compliance software automatically synchronizes the information collected on the rep’s mobile device with a cloud-based office interface, mission-critical issues such as out-of-stocks can be dealt with much faster.
Planogram compliance software also has the added benefit of improving the bottom-line by streamlining data collection activities and reducing data collection time and costs.
YouPlanogram planogram compliance software offers all the tools needed for fast and effective merchandising audits in a user-friendly interface, both for managers at the office and for reps on the field.


YouPlanogram mobile app