Monday, October 31, 2016

Switch your Planogram Compliance Checks to Mobile

Planogram compliance checks are clumsy by nature. They require an army of people going to the different points-of-sale carrying around paper forms that need to be filled out and then transcribed, leading to mistakes due to double data entry and lag time between data collection and management actually reading it.

By switching planogram compliance checks to mobile, companies in consumer goods and retail will not only streamline in-store data collection and reporting, but also reduce clumsiness by eliminating the use of paper.

YouPlanogram is a mobile app developed specifically for planogram compliance checks. YouPlanogram allows for easy set up of quantities and schematics for each point-of-sale, so reps visiting stores have all they need to verify planogram compliance on their mobile devices.

Besides streamlining planogram compliance checks and eliminating paperwork, YouPlanogram also provides:
  • Support for activities such as photo audits, out-of-stocks, product placements and pricing, competitor prices and promotions, share of shelf, distribution, promotiono, orders and returns
  • GPS tracking and verification of rep activities, as well as routing and locating nearby stores
  • Access to store-specific visual planogram
  • Automatic timesheet reporting
  • Real-time reporting with easy export and copy/paste to spreadsheet tools such as Excel
  • A free, cross-platform app, readily available at the Apple Store and Google Play

See what YouPlanogram can do for your planogram compliance checks - sign up today for a free trial!

Thursday, October 6, 2016

Planogram compliance checks software

Most businesses in the consumer product goods (CPG) and fast-moving consumer goods (FMCG) industries - such as manufacturers, merchandising and sales and marketing companies - use planograms as a tool to promote brand consistency.
Planograms are diagrams or graphic representations of product placement in retailer’s shelves and are an essential to promoting and maximizing sales. Planograms also specify the number of items that should be in-stock and how many product facings - or fronts - should be displayed on the store shelf.
Planogram compliance is extremely important, since poor adherence to a category’s or product’s retail merchandising standards can significantly affect sales, so every day companies deploy a virtual army of people in charge of planogram verification. In order to handle so many data sources and optimize in-store data collection, it is key to implement planogram compliance software.
A state-of-the-art planogram compliance software allows field reps to use their mobile devices to verify not only the merchandising schematics for each store they visit, making sure that the products are displayed according to plan, but also the product quantities available at each location. Moreover, since planogram compliance software automatically synchronizes the information collected on the rep’s mobile device with a cloud-based office interface, mission-critical issues such as out-of-stocks can be dealt with much faster.
Planogram compliance software also has the added benefit of improving the bottom-line by streamlining data collection activities and reducing data collection time and costs.
YouPlanogram planogram compliance software offers all the tools needed for fast and effective merchandising audits in a user-friendly interface, both for managers at the office and for reps on the field.

YouPlanogram mobile app